The Blog
The emotions, actions and thought processes of my creative work.
This is where I share what I’m doing and why, how I’m thrashing out problems and what I’m trying to achieve.
How To Justify Time Spent On Personal Development For Your Business
I heard someone say recently that ‘time is not a renewable resource’, and how true is that? We are all so conscious of our time that we, consciously or unconsciously, agonise about how we can spend it most effectively. I personally find it difficult to justify having a shower some days, let alone taking time out of day to day work just to work on learning and developing myself.
How To Come Up With Quality Blog Content Ideas
Whenever I start working with my coaching clients on their content strategy they all start off worrying about the same thing: blog content ideas. The problem is that there’s too much choice – with seemingly everything in the whole world available as a topic to write about we are paralysed by all the options, while our peers and influencers doing really cool things with their content turns our heads and makes us think ‘maybe I should be doing that…’. All the noise makes it hard for us to focus on building our lane, not to mention staying in it once we’ve made it.
Some Ways To Slow Down In Times Of Stress
Someone asked me a while ago what practices I had to help me slow down in times of stress. And in truth, at the time I didn’t really have an answer. I’ve never particularly struggled with debilitating stress, and when I do go through stressful periods I’m pretty good at channeling it into productivity.
How To Write Instagram Captions That Engage Your Audience
Instagram may be all about the image, but a large proportion of it is all about the caption too. If you want to build community then writing Instagram captions that engage is really important for increasing meaningful interactions on the app. During February’s The Insta Chat Twitter chat, a poll of the participants showed that 91% of them read the captions on posts more often than not.
What To Do When You’re Overwhelmed By Business Advice
I had a message this week from someone who has been enjoying my content and my new found enthusiasm for pinning advice articles on Pinterest, but who was now feeling more overwhelmed and demotivated than they had been before. The information overload was actually putting their progress in reverse and making it feel more difficult than ever to get their business going. Sound familiar?
Winter In The Mountains
When we first moved to Snowdonia, I’d only really experienced it in summer. And we’d always been really lucky; the odd gloomy day but more often than not roaring sunshine, the sea sparkling turquoise and the white beaches giving the Bahamas a run for their money.
How To Write An Email Newsletter People Want To Read
Email marketing is having a Renaissance. A few years ago we all thought it was on its way out, as most of us as consumers frankly hated it. Brands would bombard inboxes multiple times a day, email scams were rife and grabbing headlines and emails just seemed to be adding to all the noise.
How To Style A Cup Of Tea
You’ve probably noticed, but my go-to prop for Instagram photos is a cup of tea. Partly this is because the photos I take featuring rosie-lea are always my most popular – take a look at my most popular posts below for that evidence. I always know that if I’m in an engagement slump then a good ol’ cuppa will be sure to get me out of it. But of course, it’s not all about the likes and validation, there are lots of reasons why I’m drawn to tea as a prop.
How To Hold Yourself Accountable When You Work Alone
Being your own boss and working on your own comes with lots of perks – tea made the way you like it, no weekend chit-chat, the option of wearing pyjamas. We can make work spaces better than any open plan office, collaborate with creative friends we choose to be our colleagues, and, best of all, turn our hard work into results for ourselves.
Slow Marketing Manifesto: How & Why This Method Will Improve Your Business
Maybe it seems counter-intuitive, the idea of ‘slow marketing’. Maybe you’re sat there thinking, “why would I want to do things slowly, I want results right now”. But think about that for a minute – do you really?